Why have I only just heard about the new carbon trading scheme for businesses/schools?
I have just got back from an assessment for a job at DEFRA working on a new carbon market the government is setting up for energy users that are too small to be in the EU Emissions Trading Scheme but still large enough to have half hourly energy monitoring.
The job aside, this is a huge development! A new carbon market! It will include 10,000 organisations and the majority of the UK economy within its remit. It's just starting to get going and the first year of trading won't be until 2010 with a mandatoy cap introduced in 2013 but this is still huge!
So why the hell haven't I heard about this before? Has it slipped by in the press without me hearing or is the press so target obsessed that it isn't interested in initiatives like this that will really make a difference? Either way DEFRA needs to work on its comms strategy. A blog might be a good start.
